Pelli launches its CRM and Léa, your AI co-pilot

Our Biggest Update Since Launch

Two years ago, we launched Pelli with a simple idea: to offer photographers a modern, accessible, and truly enjoyable tool for everyday use.

Today, we're taking another step forward with our biggest update since launch. This release marks a turning point for Pelli: a complete CRM, an AI co-pilot designed for your profession, and an even smoother experience to manage your business from start to finish.

A CRM designed for photographers, natively integrated into Pelli

For months, you've been asking us for the same thing: the ability to manage quotes and invoices without juggling multiple tools.

Rather than adding a cobbled-together module, we chose to build a true CRM foundation directly within Pelli.

Specifically, you can now:

create your quotes and invoices in just a few clicks;

reuse your existing products and services;

send your documents instantly;

get them signed online;

automatically convert a quote into an invoice;

Generate clean PDFs, complete with your branding and legal notices.

The goal is simple: less back-and-forth, fewer tools, more time for your clients and your photoshoots.

A centralized client view at last

Each client now has a complete and easy-to-read profile.

All in one place:

their galleries;

their orders;

their quotes;

their invoices;

their key interactions.

No more searching through emails or juggling multiple tabs. Everything is centralized, structured, and quick to act upon.

Lea: a useful AI assistant, not a gimmick

To take things a step further, we created Lea, your AI assistant integrated into Pelli.

The principle is simple: you speak to her naturally, like a colleague.

Example:

“Lea, create a quote for Marie Dupont, 20 retouched photos at €15 each.”

Lea prepares the action, you approve it, and then you send it. And it doesn't stop at invoicing: you can also ask it for an activity summary, a sales update, or help pricing a service.

Lea is there for one thing: to save you time on repetitive tasks, while keeping you in control.

A major milestone for Pelli

This update is more than just adding features. It's a step towards product maturity.

Pelli is growing rapidly, in France and beyond, thanks to your trust. Our direction remains the same: a reliable, elegant, and easy-to-use platform.

No extra cost: everything remains included in your subscription

One last point, and it's important.

We have chosen not to increase prices with this update. The CRM and Lea are included in your current subscription, with no hidden fees.

This is our way of thanking you for your trust and continuing to build with you for the long term. Exceptional and limited-time offer: Lifetime Plans

Launching a limited-time offer on our Lifetime Plans.

This is a unique opportunity: a single purchase, valid for life, with no monthly subscription.

Until February 20, 2026 — Current Founders

Pro €199 · Ultra €499

Until March 6, 2026 — Early Bird

Pro €249 · Ultra €599

Until March 20, 2026 — Last call

Pro €299 · Ultra €699

Important: A Lifetime Plan is a one-time purchase.

There are no second Lifetime Plan purchases or subsequent offers.

Thank you.

Once again, thank you for being part of this adventure. While this is a great update, we're not about to rest on our laurels and are fully motivated to continue meeting your needs, always with this modern, simple, and intuitive philosophy.

We wish you all the best for your business. You can count on our commitment to making your success as easy as possible.

Your favorite team 😎